Thought Rulebreaker: Smash the Old Rules of Thinking

Make bold decisions instantly. Run your business with ease - not by grinding harder
 

Let’s be real.

If you’re stuck in the swamp of overthinking, indecision, and stress, you’ve probably tried the usual suspects — life coaching, business coaching, shiny online courses promising the world.

 

 

And what happens?


You dive in, and boom — you’re slapped with… 

 

Complex jargon… 

 

Outdated methods…

 

and “proven systems” that collapse the second you try them in the wild. 

 

Suddenly, you’re not just confused… you’re buried. 

 

Your confidence nosedives. 

 

 

You’re thinking: Maybe it’s me. Maybe I’m just not cut out for this.

 

Spoiler: it’s not you. It’s the system.

 

 

 

It’s like dragging home that gorgeous flat-pack wardrobe. 

 

It looked fabulous in the showroom. 

 

But once you open the box? 

 

You’re knee-deep in 300 screws, an instruction manual written in ancient hieroglyphs, and two lopsided doors that don’t fit. 

 

You give it a go, it wobbles, and eventually it sits in the corner mocking you.

 

 

 

It reminds me of when I was in a similar situation. 

 

I thought grinding night and day would make me a success — you know, the classic “if I just work harder, my family will thank me later” script.

 

Instead, I was drowning in overthinking, stress, and indecision. 

 

 

My body was screaming at me to stop. 

 

I ignored it.

 

Then one day — boom — I woke up blind

 

Temporary, but terrifying.

 

Ignored that too.

 

Next, my left eye developed CSR (straight lines looked like drunk snakes).

Ignored that as well.

 

 

Finally, my body staged a full-on coup. 

 

In the middle of pitching a client, I turned yellow like Homer Simpson and hit the floor.

 

Cue hospital bed, bag of pills, and a doctor saying: “Six weeks off. Non-negotiable.”

 

Spoiler: I didn’t listen.

 

Six weeks in bed? Torture. 

 

I couldn’t sit still, so the stress piled right back on. 

 

Confidence? Shot. 

 

Mood? In the gutter.

 

Doctor sent me to a psychiatrist. 

 

Second session, timer ticking, I get the “Tell me about your childhood” routine.

 

Seriously?

 

Then came the sales pitch for CBT — strategies, thought patterns, worksheets. 

 

I smiled, nodded, walked out the door thinking: Nope. Not for me.

 

I didn’t want coping strategies. I wanted freedom.

 

On the way to my car, I swore: I’ll figure this out, whatever it takes.

 

 

Cue six months of experiments:

  • Hypnotherapy
     
  • Yoga
     
  • Journaling
     
  • Gratitude lists
     
  • Deep breathing
     

I dropped a small fortune. 

 

And every single thing relied on me remembering some trick or ritual.

 

Guess what? None of it stuck.

 

I even hired a Growth Mindset coach. 

 

Big mistake.

 

They told me to write down my goals because of the “famous Yale study.” 

 

Except — there is no Yale study. 

 

Urban legend. 

 

(There is one from Dominican University, but guess what? They never mention that.)

 

So, fired the coach.

 

Tried diet tweaks, sleep hacks, NLP.

 

Result? More stress, more rules, more nonsense.

 

That’s when the most dangerous thought of all crept in:

 

“Maybe I’ll never get through this.”

 

 

 

Then, by accident, I stumbled onto something...

 

The 3 Principles of Mind, Consciousness and Thought.

 

No systems. 

 

No rituals. 

 

No “just remember this when you panic.”

 

Pure clarity.

 

 

I trained with one of the world’s best coaches. 

 

Qualified as a Transformation Coach. 

 

Suddenly, everything I’d read and studied clicked into place.

 

 

And my stress? Gone.

 

 

Fast-forward to now.

  • I work the hours I choose.
     
  • I spend more time with my family.
     
  • I don’t spiral into overthinking anymore.
     
  • Decisions come easy.
     
  • My CSR calmed down. Blindness never came back.
     

I’m clear, happy, and thriving — without pills, without CBT, without juggling 50 strategies.

 

 

Psychologists and doctors are still scratching their heads.

 

 

So here’s the deal.

 

Over the summer I realised 3 Principles aren't enough, so I combined it with other value I have and now it’s my mission to help other business owners break free too.

 

Because it’s not about hustling harder, managing your stress, or stacking yet another system on top of your already overloaded brain.

 

It’s about breaking the old rules of thought that keep you stuck.

 

My vision?

 

Business owners building futures for their families and communities — without burning themselves into the ground.

 

 

 

That’s why I torched my old 3 Principles coaching rulebook and started Thought Rulebreaker.

 

Because unlike other coaches, I’m not here to bury you in methods that don’t work outside of a seminar room.

 

My unique approach means you’re able to blow up the mental “rules” that keep you stuck — so you can finally see what happens when business (and life) gets simple.

 

And unlike other coaches, every time someone purchases a product or package from me, I donate a percentage of those profits to local charities aimed at preventing suicides in Dundee, one of the UK’s hardest-hit areas. 

 

So not only are you breaking free, you’re also helping others do the same.

 

No fluff. 

 

No guru BS. 

 

Just a clean break from the thinking that’s been running your show all these years.

 

Because the moment you break that rusty old thinking in your head, it’s like unclamping the brakes on a bike. 

 

Suddenly, you’re not straining, sweating, or watching endless “how to ride better” tutorials. 

 

You’re flying. 

 

Effortless. 

 

Fun. 

 

Exactly how it’s supposed to feel.

 

 

And yeah, the coaching industry hates my approach. 

 

But my clients? They love it, here’s a few of them sharing how I've helped them in the past.

“Having Chris in my corner has been life changing… He has helped shift my perspective on how I view my work… and the impact it has in other areas of my life… I can apply myself and can now plan for the future…”

Chiko, Bridgewater

...Chris filled me with wonderful hope, and every session allowed me to rediscover ‘me’."

Sheila, Wolverhampton

Chris thanks so much for allowing me to get out of my head and into my heart in terms of life and coaching… I feel hopeful and just warm inside....thank you for being open to the free-form session we had today."

Mel, Gloucester

So here’s your choice:
Keep playing by the old rules: systems that don’t work, courses you’ll never finish, coaches who talk more than you do.

Or break the rules with me: instant clarity, decisions that stick, and the joy of actually enjoying the ride.

The “safe” option keeps you stuck and stressed.


The rule-breaking option sets you free.


Click the link below to register your spot on the Thought Rulebreaker mini course before it fills up.

Break the rules of thought. Run your business with more ease, not more grinding.

© 2025 Chris Brown | All lefts reversed.

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